Maxxis Rewards retailers
Under: Maxxis News on
25 August 2010

Maxxis Rewards retailers with
vouchers
Following the second Maxxis Rewards quarterly prize draw
of 2010, 13 tyre retailers have each won either M&S or High
Street vouchers to the value of £250.
All Tyres Fitted, Craven Arms Tyre Services, Easy Car
Care, Farmer Autocare, George Fegan Tyres, JR Motors Ltd, NL Autos,
Northwich Tyre and Autocare, Quick Fix, Roper's Farnborough Ltd,
Sutton Service Centre Ltd, W W Wheels & Tyres and G Williamson
(Garages) Ltd were all winners in the quarterly prize draw.
Entries into the draw were based on their purchases
of Maxxis car, van and 4x4 tyres and the winners were presented
with their prizes by their local Grouptyre member.
Tyre manufacturer Maxxis organises the Maxxis
Rewards programme - now in its second year - in conjunction with
Grouptyre, the country's leading independent tyre wholesaler and
exclusive Maxxis distributor in the . It is one of a
series of initiatives, along with the Maxxis 100% trade press
campaign, which has seen Maxxis nominated for the Industry
Advertising Campaign Award in the National Tyre Distributors
Association's 2010 Tyre and Fast Fit Awards.
The Maxxis Rewards runs until the end of September and any
UK-based official Maxxis car tyre stockist is eligible to
participate. At the end of the promotion a VIP trip
to Shanghai - 's largest city and the world's largest cargo port
awaits the top 15 retailers. They will be selected on
the basis of their total Maxxis tyre purchase turnover between
January 1 and September 30 this year.
These retailers will have the privilege of being some of
the first to enjoy an exclusive tour of the Maxxis
factory in Kunshan, which is one of the biggest tyre
manufacturing facilities in the world.
This ultra-modern plant, which is capable of producing some
46,000 tyres a day and incorporates a new 4.5km test track,
has been developed to support Maxxis International's growing
OE business.
Retailers who register to take part in the Maxxis Rewards
programme are automatically entered into the quarterly prize draws.
In addition, they can earn Argos vouchers and Maxxis
merchandise, including a new range of promotional clothing for
their staff. In a special bonus for 2010 a select
group of retailers will take part in a unique football challenge,
which Liverpool FC is organising on behalf of its Official Partner
Maxxis.
"Through the Maxxis Rewards we are aiming to build
affinity among independent tyre retailers, so that we can grow the
Maxxis Centres of Excellence network, while Maxxis is also keen to
acknowledge top performing dealers' loyalty to the brand.
This year's programme got off to an excellent start
and there is a real buzz about the business development
opportunities available with Maxxis," says Grouptyre
marketing manager Lucie Dalton.
There is still time to sign up for the Maxxis Rewards
programme and be in with a chance of winning a top prize.
Retailers simply need to contact their local
Grouptyre business development manager or visit the Grouptyre
website - http://www.grouptyre.co.uk/promo/maxxis-rewards/ - for
further information.
Maxxis PCR tyres are available exclusively through
Grouptyre. Contact 01928 706166 or visit
www.grouptyre.co.uk for more details.
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