Maxxis Promotes its Range at Performance/Tuning Shows
Under: on
05 August 2010
As well as raising awareness of the brand at this weekend's
Ultimate Street Car show and the British Superbike Championship,
tyre manufacturer Maxxis will be flying the flag
at two major performance/tuning events: Total Vauxhall Live (August
7) and Ford Fair (August 8).
Maxxis is the exclusive tyre partner of Future,
the special-interest media company behind some of the UK's most
successful performance events, magazines and websites, and will be
promoting its products to around 75,000 performance car enthusiasts
who are expected to attend the seven shows taking place this
summer.
The deal guarantees Maxxis a prominent position
within the Platinum Retail Village at both Ford Fair, billed as
'Europe's biggest and best Ford festival', and Total Vauxhall Live,
a new high octane Vauxhall circuit event.
Ford Fair takes place at Silverstone and gives fans the
opportunity to drive the F1 Grand Prix circuit in their own Ford,
take part in the concours of standard and modified cars and check
their car's performance - a sprint test will establish the 0-60
time and they can get professional advice on engine mapping and
tuning after a session on the rolling road. More than 3,500
cars are expected in the Ford club displays and there will be track
demonstrations from the Blue Oval Saloon Series and Formula Ford,
the breeding ground of champions for the past 41 years.
Meanwhile, Castle Combe will host the first ever Total Vauxhall
Live, which boasts BTCC legend John Cleland as the star
attraction. Cleland won the series in 1989 and 1995 and will
be on hand to sign autographs and chat about his exploits behind
the wheel. A few lucky fans will get a hot lap with John in a
Thorney Motorsport Astra VXR, while many are expected to jump at
the chance to take their own Vauxhall out on to the circuit.
The event will also feature special displays of race and rally
cars, including 'Rare and Endangered' - an exhibition of iconic
Vauxhalls - and a massive club display.
Maxxis will be highly visible at both events,
operating from its striking hospitality unit, and the
Maxxis Babes will be mingling with fans and posing
for photographs.
Full information about the events is available at: www.fordfair.co.uk and www.totalvauxhall.co.uk.
Maxxis PCR tyres are available exclusively
through the UK's leading independent wholesaler, Grouptyre.
Contact 01928 706166 or visit www.grouptyre.co.uk or www.maxxis.co.uk for further
details.
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