Maxxis plans for improved range accessability
Under: Maxxis News on
20 September 2011
Maxxis plans for improved
range accessibility
The past 12 months have seen Maxxis cement its status as one of
the world's top ten tyre manufacturers and now, as part of its new
UK strategy, the company intends to make available a much broader
range of its car, van and 4x4 tyres.
While continuing to develop its profile and grow
its share of the UK tyre market, Maxxis plans to ensure that its
extensive product portfolio is readily accessible to retailers
across the whole of the UK.
"We are very excited about the evolution of Maxxis as a global
tyre brand and would like to thank UK tyre retailers who have
bought our tyres for their support, because they played a vital
role in helping us get to where we are now," says Maxxis
International UK's managing director Derek McMartin.
"We have been listening to our dealers and consumers alike, and
recognise the need to deliver the full range of products in the
full size range across the whole of the UK. This challenge
has not been easy, it has taken time to understand what is required
to make sure we can deliver an infrastructure to support the growth
of Maxxis and our dealers. We are almost there, the first
shipments to support the new plans have left the factories, and
will soon be able to announce our plans, but until then we ask our
dealers to bear with us a little longer.
"Maxxis is continuing to invest in new plant to
meet our growing OE business with the world's leading car makers
and we remain totally committed to increasing our UK market share
and evolving Maxxis into an even stronger brand that delivers
sound, profitable business for all those who sell it."
Maxxis has been supplying high quality tyres to OE and
aftermarket customers since 1967 and its portfolio includes
products for automotive, light truck, motorcycle, ATV, bicycle,
lawn/garden and industrial use. The company has state of the
art manufacturing and R&D operations in Europe, Asia and North
America and its tyres are distributed in approximately 170
countries.
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